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This page contains a selection of presentations and handouts, in PDF format, from the National Coffee Association's Fall Educational Conference, held in New York City, October 24-25, 2002. These presentations are made available to convention attendees and NCA members.
| Session | Speaker | Download |
|
Coffee Appellation Update |
Willem Boot, Boot Coffee Consulting | |
| Long-term Contracts: Pros & Cons | Mary J. William, Starbucks Coffee Co. | PDF file |
| Green Coffee Arbitration: How and Why It Works | Richard Etkin, Mercon Coffee Corp. | PDF file |
|
Liquid Coffee Market - How Big Is It |
Paul Kalenian, X Cafe | PDF file |
| The Convenience Store Experience: A Look At Coffee Purchasing Patterns | Mike Sabino, Independent Consultant | PDF file |
| Achieving Market Success with Iced/Iced Blended Coffee Beverages | Kevin Tochia, Dunkin' Donuts | PDF File |
| Build Brand Loyalty by Educating Coffee Consumers | Willem Boot, Boot Coffee Consulting | PDF file |
| Coffee Retail Opportunities in Non-Traditional Settings | Sylvia Wulf, Sara Lee Coffee & Tea | PDF file |
| Bew-by-Pack Trends in OCS | Frank LaRusso, FLAVIA Beverage Systems | PDF file |
| New Age of Solubles | Brigid Gilmore, Nestle USA | PDF file |
| The Anatomy of Innovation Malpractice | Calvin Hodock, THe Hodock Group | PDF file |
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